HOB Coffee

Herbert Lin

I ordered the hob sandwich and kingslayer combo. Both are pretty good especially considering it seems to be primarily a coffee shop.

Denisse Antonio

I used to come here when it was called HOB coffee and it was good. I stopped by a few days after new ownership took over and it was officially Urban Sweet Cafe, and it was absolutely delicious! I had the Sweet pork bahn mi and both my husband and I couldn't get over how delicious it tasted! I love the new decor and I'm excited to keep the trying the new items on the menu!

sofie read

The ambiance of this place was so relaxing and the staffs are highly capable. The internet connection is fast and is unlimited as well. I only popped in to get my taro latte and a sandwich for take-away. I was struck by how friendly the service was. My Taro latte was perfectly made and I love it. The place offer varieties of pastries … they were all look delicious. If you are looking for a place to relax and meet your friends. This place would be best. Well Done Guys!!! Keep making great coffee and pastries.I just want to keep coming back to this place.

Sellers

Awesome spot. I’ve been to the highway location as well. Just as good staff is just as friendly. Pretty close to Cal state San Marcos great for students. This location is also in a small little shopping center near some condos/townhomes. Kinda jealous. Would be kind of cool to wake up and have a quick walk over to hops in the morning.😮‍💨

Maya Lewitt

This place is so cute! Very nice staff and comfortable seating.

Mandy Maldonado

Great crepe and taro latte! Loved the decor. Edited 3/23/25: crepes are still great!

Amazing customer service and the WiFi is fast! My coffee was out quick and was made perfect! The barista Sky was very helpful when it came to my questions about sugar free and healthy options. He took the time to care for me and answer all my questions. I will be coming back soon!

Strawberry latte is so good. They also allow dogs which is nice! A little pricey… but what coffee isn’t these days!

Katie C

Strawberry latte is so good. They also allow dogs which is nice! A little pricey… but what coffee isn’t these days!

K DOT

Amazing customer service and the WiFi is fast! My coffee was out quick and was made perfect! The barista Sky was very helpful when it came to my questions about sugar free and healthy options. He took the time to care for me and answer all my questions. I will be coming back soon!

Ana Bananas

I've lived in San Marcos for almost 10 yrs. Never saw this place since it's away from everything and I'm not sure when they opened. Today was my first time and I can say I'm very happy with having a new coffee place to go to besides better buzz. The service is awesome. They recommended something since I wanted to taste something new but unfortunately I didn't like it but they made me a new without hesitation. We also got crepes. Boy, I love them crepes. This will be one of my top places to go for sweets from now on!

I was trying to find a sensible meeting area for someone in Escondido, where I can meet them coming from Oceanside and I chose the Urban Sweet Café in San Marcos. The Urban Sweet Café is a small coffee shop located in an urban development area of San Marcos. The small shopping Plaza that surrounds it also has a few hidden gems. This Café has a very distinctively cute interior that comes across as a more organic, down-to-earth and healthy ambiance, as opposed to modern / industrialized corporate appeal. Although the interior is very cute, it is also very small & feels a little cramped when it gets crowded & boy, does this place get crowded during rush-hour times. However, I do like that you have a choice of seating along high chairs inside, a small couch in the corner, or outside on high tables. Please keep in mind that this is a café that you pay at the counter and then return to pick up your order. Their menu is very straightforward and simple and primarily focuses on a variety of sandwiches and avocado toasts. I liked the simplicity, because I know I can always customize my order to add variation to my flavors. I also liked that they had a seasonal menu with a few other choice specials. Because they were only 2 service workers, who appeared to be very young, our service was very friendly & attentive while we were present at the counter. However, when it gets busy, these 2 servers are so busy that they cannot attend to any other tasks, such as wiping the tables down or cleaning up after others. I observed this & wiped down my own table before seating. Overall, Urban Sweet Cafe is a nice place for a solid avocado toast & a decent coffee or a latte & is good for a cute date or small get together; avoid if group seating is required. I'm glad that there's free Wi-Fi with a strong signal, because phone reception doesn't work in this area. Also, keep in mind that this is a cashless café.

I had a delicious Nutella crepe and vanilla lavender latte. The crepe was 10/10 but the latte was a good 3/5. The atmosphere is great and it’s a perfect place to grab some breakfast to catch up with a friend.

Kareem Pinkston

I was trying to find a sensible meeting area for someone in Escondido, where I can meet them coming from Oceanside and I chose the Urban Sweet Café in San Marcos. The Urban Sweet Café is a small coffee shop located in an urban development area of San Marcos. The small shopping Plaza that surrounds it also has a few hidden gems. This Café has a very distinctively cute interior that comes across as a more organic, down-to-earth and healthy ambiance, as opposed to modern / industrialized corporate appeal. Although the interior is very cute, it is also very small & feels a little cramped when it gets crowded & boy, does this place get crowded during rush-hour times. However, I do like that you have a choice of seating along high chairs inside, a small couch in the corner, or outside on high tables. Please keep in mind that this is a café that you pay at the counter and then return to pick up your order. Their menu is very straightforward and simple and primarily focuses on a variety of sandwiches and avocado toasts. I liked the simplicity, because I know I can always customize my order to add variation to my flavors. I also liked that they had a seasonal menu with a few other choice specials. Because they were only 2 service workers, who appeared to be very young, our service was very friendly & attentive while we were present at the counter. However, when it gets busy, these 2 servers are so busy that they cannot attend to any other tasks, such as wiping the tables down or cleaning up after others. I observed this & wiped down my own table before seating. Overall, Urban Sweet Cafe is a nice place for a solid avocado toast & a decent coffee or a latte & is good for a cute date or small get together; avoid if group seating is required. I'm glad that there's free Wi-Fi with a strong signal, because phone reception doesn't work in this area. Also, keep in mind that this is a cashless café.

Grace P

I had a delicious Nutella crepe and vanilla lavender latte. The crepe was 10/10 but the latte was a good 3/5. The atmosphere is great and it’s a perfect place to grab some breakfast to catch up with a friend.

The first constructive criticism I have is that they NEED to get a separate section for pick up orders versus the line for people who are ordering in store right now. I came in around 9:50am and two people for UberEats or another pick-up service cut in front of me to ask for their pick up orders. I wasn't helped until 10:10 am, 20 minutes later.. I considered leaving and going to a different coffee shop. My positive feedback is that they made my coffee very fast, and it was good. I just feel their set up for lines isn't organized and I will try to avoid this coffee shop in the future to save myself time.

Cappuccino was made from a really dark roast, in a traditional Italian style. It tasted very bitter. We were expecting a more modern variation. If you are looking for a third wave coffee, this place may not be for you. The muffin was good and they warmed it. I was surprised to see the place mainly for students making boomer espresso shots :) Please add some medium roast as an option.

Alex

The first constructive criticism I have is that they NEED to get a separate section for pick up orders versus the line for people who are ordering in store right now. I came in around 9:50am and two people for UberEats or another pick-up service cut in front of me to ask for their pick up orders. I wasn't helped until 10:10 am, 20 minutes later.. I considered leaving and going to a different coffee shop. My positive feedback is that they made my coffee very fast, and it was good. I just feel their set up for lines isn't organized and I will try to avoid this coffee shop in the future to save myself time.

Sergei Baranov

Cappuccino was made from a really dark roast, in a traditional Italian style. It tasted very bitter. We were expecting a more modern variation. If you are looking for a third wave coffee, this place may not be for you. The muffin was good and they warmed it. I was surprised to see the place mainly for students making boomer espresso shots :) Please add some medium roast as an option.

Over all good not great I had the Hustler hash it was ok eggs were cold and kinda pulled from the meat and cereal mountain tasted like any old coffee and cream no real flavor my wife had hub sandwich and it was pretty good one of the better sour doughs I've had which is it's main saving points it would be worth trying again in hopes they were just having an off day

I do really like Urban, it's one of my go-to cafes. The lattes are delicious and don't taste burnt (unlike many other cafes), the food selection is great, and the restaurant is usually clean. With that being said, however, it does have its drawbacks. My biggest complaint is that there have been three separate times now where I have gone and the espresso machines are down. As it is a coffee shop, to say this is a disappointment would be an understatement. Secondly, there are some items that can be extremely pricey, for example, all of their sandwiches automatically come on a bagel, and it's an extra $3 just to switch it to sourdough. By that logic, 4 slices of sourdough is $6, when at that point I could go down the street to Ralph's and buy an entire loaf for $5. On a similar note, they are very skimpy with avocado, and many times the small amount I do receive is brown. Lastly, the food orders do take awhile, but perhaps this is me being overly nit-picky, and is simply the price that must be paid for made-to-order meals. Despite my constructive criticism though, I do enjoy Urban Sweet Cafe, and I recommend checking them out.

Simon Karsky

Over all good not great I had the Hustler hash it was ok eggs were cold and kinda pulled from the meat and cereal mountain tasted like any old coffee and cream no real flavor my wife had hub sandwich and it was pretty good one of the better sour doughs I've had which is it's main saving points it would be worth trying again in hopes they were just having an off day

Olivia Neuville

I do really like Urban, it's one of my go-to cafes. The lattes are delicious and don't taste burnt (unlike many other cafes), the food selection is great, and the restaurant is usually clean. With that being said, however, it does have its drawbacks. My biggest complaint is that there have been three separate times now where I have gone and the espresso machines are down. As it is a coffee shop, to say this is a disappointment would be an understatement. Secondly, there are some items that can be extremely pricey, for example, all of their sandwiches automatically come on a bagel, and it's an extra $3 just to switch it to sourdough. By that logic, 4 slices of sourdough is $6, when at that point I could go down the street to Ralph's and buy an entire loaf for $5. On a similar note, they are very skimpy with avocado, and many times the small amount I do receive is brown. Lastly, the food orders do take awhile, but perhaps this is me being overly nit-picky, and is simply the price that must be paid for made-to-order meals. Despite my constructive criticism though, I do enjoy Urban Sweet Cafe, and I recommend checking them out.

Coffee was good , I had the Hob it and the kingslayer with a crepe and bagel sandwich. The food and drinks were delicious, especially the coffee. Unfortunately the service was not welcoming, and not attentive. Also I get dogs in the patio but not inside the restaurant.

victor gutierrez

Coffee was good , I had the Hob it and the kingslayer with a crepe and bagel sandwich. The food and drinks were delicious, especially the coffee. Unfortunately the service was not welcoming, and not attentive. Also I get dogs in the patio but not inside the restaurant.

I’ve been going here for the past month and a half, maybe. I get the same item, the salmon toast, each week. It gets smaller and smaller. First time I went, it looked good, fully full, just downhill ever since then. I went today and it had barely any avocado. 20 bucks and I can’t get what I paid for 😭🙏(edit i went back today got the same thing and yup you guessed it very bad quality last week i called and asked for a refund they said they would but it never went thru lol )

There was dog hair and flies everywhere! Not going back to this nasty place. What a waste of money overpriced and bad customer service plus the food quality was bad! Save your money and go to a nice breakfast brunch.

I ordered a large 16 oz coffee for $3.50 and asked for the creamer on the side. Instead of simply giving me a small cup of creamer, the cashier charged me $3 for a 12 oz coffee as a substitute… A tiny splash of creamer on the side almost cost as much as the coffee itself, which is totally unreasonable. Also, my avo toast barely had any avocado on it and was overloaded with goat cheese. Pretty disappointing…

Nazaneen Amiri

I ordered a large 16 oz coffee for $3.50 and asked for the creamer on the side. Instead of simply giving me a small cup of creamer, the cashier charged me $3 for a 12 oz coffee as a substitute… A tiny splash of creamer on the side almost cost as much as the coffee itself, which is totally unreasonable. Also, my avo toast barely had any avocado on it and was overloaded with goat cheese. Pretty disappointing…

Anya Marjanian

There was dog hair and flies everywhere! Not going back to this nasty place. What a waste of money overpriced and bad customer service plus the food quality was bad! Save your money and go to a nice breakfast brunch.